Can your business learn from how people drive? I often find myself driving behind motorist that I describe as brake stabbers. They arrive at a corner too fast and stab on the brakes, or even worse wait until they are in the corner, realise they are going too fast and brake. When the road narrows,Continue reading “Are you smooth?”
Tag Archives: small businesses
Give first then don’t take; receive.
In a corporate world where ‘sell, sell, sell’ and ‘make the assets sweat’ are mantras and a lack of instant success results in the words ‘You’re Fired’, it might seem heresy to suggest building a successful business on giving. However, giving first can be a powerful tool to build strong and lasting customer engagement, aContinue reading “Give first then don’t take; receive.”
